Google Surveys 360 at the Google Marketing Next 2017 - Innovations Keynote
Google Surveys 360 aim to provide quick, cost-effective ways to ask your customers or the ones who got away - why. Surveys 360 aim to make it easy for anyone to create a survey, find a specific audience sample, and generate results in just a few days.
To help you quickly identify and survey just the people who saw your ads, Google are connecting AdWords to Surveys 360.
IMAGE SOURCE: Google 360 Surveys
Now you can target your surveys to your AdWords re-marketing lists from within your Surveys 360 account.
MY OPINION
By creating surveys for people in your re-marketing audiences, you can get an understanding on things like purchase intent, or messaging.
Find out more on the Official AdWords Blog here
Please find some Quick links to all Google Marketing Next 2017 posts below;